Blogging is many things to many people. Whether it’s a public diary or a celebrity site, it takes an investment of time and energy to make it successful. Here is a list of the most important things to do when starting a blog. First 10 things to do when starting a blog 1. Sign up for a … [Read more...]
Guest Post: For the Love of Blogging
December 18, 2009 By 20 Comments
For those who keep blogs just to keep friends and family updated, blogging is not at all a stressful venture. They hop on when they can, don’t worry if lapses of time occur between posts, and could care less about how many followers they have. Then, there are some of us who take blogging … [Read more...]
The PR/Blogger Relationship – Part 1
November 19, 2009 By 4 Comments
When I entered the world of online/interactive journalism (the word blogger still hadn't reached popular status and - at the time - referred to personal, online diaries), my first gig was for a film Web site. At the time, online media was considered to be at the bottom of the PR totem pole. Because … [Read more...]
Failure to Disclose Can Be Costly – To The Tune of $11,000 Per Post
October 7, 2009 By 4 Comments
On October 5, the Federal Trade Commission released its final revisions to its guidelines for advertisers regarding endorsements and advertising testimonials to remain complaint with its act, marking the first amendment to The Guides since 1980. These guidelines change the disclosure rules around … [Read more...]
Discussions