Guest Post: Being a “Good Blogger”

When I first started blogging, I quickly realized that the blogosphere was like its own universe and I didn't know the rules. In life, your taught from a young age what is right and what is wrong and most of us choose to follow the main rules. It's how society stays orderly. In the blogosphere, … [Read more...]

Guest Post: Blogging Basics Everyone Should Remember

I recently had an acquaintance ask me how to get started blogging.  She loves cosmetics and wanted to write and share her knowledge with others who have a similar interest.  The tips I gave her can apply to any level of blogging.  In fact, remembering the basics is important even to seasoned … [Read more...]

On Style Guides and Standardization

I recently came upon an article in TechCrunch, where the blog (one of the most significant in the Web 2.0 space) rebutted an email from a PR student who corrected a "style mistake” they’d made. Since reading the post, I've been pondering the pros and cons in the comment section, and debating the … [Read more...]

Disclosure and the FTC

You're a blogger, not a lawyer, and chances are, you can't afford a legal team to create a formal disclosure for you. Nor do you want to unintentionally catch the eye of the FTC for violating their amended policies. How do these policies affect you, and how can you protect yourself? Understanding … [Read more...]

The PR/Blogger Relationship – Part 1

When I entered the world of online/interactive journalism (the word blogger still hadn't reached popular status and - at the time - referred to personal, online diaries), my first gig was for a film Web site. At the time, online media was considered to be at the bottom of the PR totem pole. Because … [Read more...]

Talking About Identity…

Today, CNN posted a story about anonymous bloggers, called, "The coming-out stories of anonymous bloggers." The article is definitely an interesting read for any bloggers, and reveals the pros and cons of blogging with your real identity, as opposed to blogging under a pen name. Mom Blogger … [Read more...]